The AdvisoryPLLC

About the Firm

Built on Experience.
Driven by Outcomes.

The Advisory PLLC was founded on a conviction: that discerning clients — founders, executives, athletes, and investors — deserve legal and strategic counsel that combines elite credentials with genuine commercial intelligence, delivered with the speed and directness that modern business demands.

A firm forged in
boardrooms and courtrooms.

The Advisory PLLC was founded by Jimmie B. Strong, President and Chief Executive Officer of The Advisory Incorporated. Through The Advisory, Jimmie serves as transactional counsel and business advisor to venture capital funds, private equity funds, family offices, athletes, entertainers and entrepreneurs.

Jimmie founded The Advisory PLLC with a clear purpose: to deliver the kind of sophisticated legal and strategic counsel that had historically been reserved for institutional clients, but made accessible to the full range of clients who need it most — growing companies, professional athletes, entrepreneurs, and visionary leaders building something meaningful.

The firm has assembled a team with credentials across corporate law, sports agency, and commercial finance. Omar Bradford brings MLBPA-certified agent experience and a media and marketing background from NYU and the University of Miami. Che Mock adds NFLPA and NBAPA certification alongside deep experience in large-scale commercial transactions and real estate.

Together, we are not just a law firm. We are advisors who understand the game — whether that game is played on the field, in the boardroom, or in the capital markets.

Meet Our Team →
The Advisory PLLC counsel

The principles that define
how we practice.

01

Operator's Intelligence

Our founder has served as Chief Legal Officer of an operating company. We don't just advise from the outside — we understand business strategy, board dynamics, and organizational leadership from the inside out.

02

Commercial Judgment

Legal advice divorced from commercial reality is not useful. We understand business, capital, and the markets our clients operate in. Every recommendation is calibrated to your strategic objectives and risk tolerance.

03

Absolute Discretion

Our clients — executives, athletes, investors — operate at levels where confidentiality is not a preference but a requirement. Every matter is treated with institutional-grade discretion and professional discipline.

04

Directness

We tell our clients what we actually think. We do not hedge unnecessarily or defer difficult conversations. Useful counsel requires honesty, and we provide it — clearly and without qualification.

05

Responsive Availability

We are available Monday through Friday, 8:00 AM – 6:30 PM ET. When matters are time-sensitive, we respond with urgency and clear next steps within business hours.

06

Long-Term Partnership

We build relationships, not transactions. Our goal is to be the legal and strategic counsel our clients rely on across the full arc of their careers, businesses, and personal legal needs.

What makes this firm
different in practice.

Experience

Big Law Trained. Board Room Tested.

Our founder trained at Baker Donelson — one of the nation's most respected regional firms — and currently serves as CLO of an active enterprise. You receive that caliber of expertise without the overhead or hierarchy of a large firm.

Breadth

Corporate + Sports + Finance

Few firms offer MLBPA, NFLPA, and NBAPA certified counsel alongside M&A, venture capital, and commercial transactions expertise. We cover the full spectrum — from founding a company to signing your first professional contract.

Accessibility

Senior Counsel on Every Matter

The attorneys you engage are the attorneys handling your matter. Directly. Every time. No associate teams, no hand-offs. You receive focused, senior-level attention on every engagement.

Availability

Monday – Friday, 8 AM – 6:30 PM ET

We are available during business hours, Monday through Friday. Whether you are closing a transaction or need counsel on a time-sensitive matter, The Advisory PLLC is reachable when you need us.

Elite backgrounds across
law, sport, and finance.

Baker Donelson

Associate — Corporate, M&A
AI/ML, Venture Capital, Tax

2014 – 2020

Rosmar USA

Chief Legal Officer
Nashville, Tennessee

2020 – Present

MLBPA · NFLPA · NBAPA

Certified Player Agents
Professional Sports Representation

Active

We'd welcome the opportunity to meet.

Initial consultations are conducted in confidence, without obligation. Available Monday – Friday, 8:00 AM – 6:30 PM ET.

Contact the Firm →